Framer

Apr 2018 - Sep 2019

Director of Product at Framer

Role & Responsibilities

As Director of Product at Framer, I helped lead product strategy and execution for Framer X, a powerful design tool that brought React components into the design workflow.

Key Achievements

  • Helped lead product strategy and launch of Framer X
  • Established the component store ecosystem
  • Created the bridge between design and development workflows
  • Grew adoption among enterprise design teams

Product Innovation

  • Pioneered real React components in design tools
  • Developed the team store concept for design systems
  • Created new workflows for interactive prototyping
  • Established the framework for code-based design tools

Leadership Impact

  • Built and managed cross-functional product teams
  • Aligned engineering, design, and business objectives
  • Mentored designers
  • Collaborated with leadership on company vision and strategy
  • Established relationships with key enterprise customers